Marketing is an essential part of starting a business. It plays a significant role in determining what kind of business starting, its name, the services offer, reaching people, and making our business more profitable. In the past, marketing was done through posters, notices, radio ads, and TV advertisements. However, in today’s era, marketing has expanded into a vast field because there are now numerous marketing techniques, such as social media marketing, influencer marketing, and more. In this digital age, technology has advanced significantly, and most people now use digital devices like smartphones and laptops. As a result, marketing can be effectively carried out through these digital platforms .Techniques like SEO (Search Engine Optimization) and social media marketing allow businesses to reach people quickly and efficiently. Therefore, modern marketing can be done much faster and more effectively. However, there are several important factors to consider when marketing, regardless of the format—whether it is a photo, video, or poster. The key is to make it engaging and attractive to the audience. By doing so, we can capture their attention, which in turn helps in business development and effectively presenting what our business is all about.
